Mark Mayo

Mark Mayo

About Mark Mayo

I’m passionate about studying and sharing my research on AI, Tech, VFX, Digital Audio-Graphics-Video, SEO-SEM, and Business. With over 16 years of industry experience as a systems integrator, I have worked with DPS, Discreet Logic Edit*, Targa 3000, and Digisuite Video Editing Systems, providing solutions to television studios, post-production facilities, and special effects houses. Since 1992, I’ve been running 601MEDIA LLC, a company named after the digital video standard CCIR-601. I help entrepreneurs with web development, media creation, promotion, lead generation, and business automation. Notice: Some articles may include content generated through AI research. The information provided is for educational and entertainment purposes only and should not be considered business, financial, legal, or any other form of advice. If interested in a Full Bio: please visit... Learn more about Mark Mayo Always Keep Learning!

Financial Planning Guides

Financial Planning Guides and Technology Adoption Strategies for Businesses Financial planning and technology adoption are core pillars for any successful business. Financial planning ensures a company’s economic health and future viability, while strategic technology adoption enables it to stay competitive, efficient, and adaptable in a rapidly evolving digital landscape. This Financial Planning Guide will provide an in-depth look at how businesses can approach these critical components, covering actionable steps, challenges, and best practices. [...]

2024-11-04T06:48:19-04:00By |Small Business 101|

Small and Medium-sized Enterprises (SMEs)

What are Small and Medium-sized Enterprises (SMEs)? Small and Medium-sized Enterprises (SMEs) play a pivotal role in the landscape of global economies. These businesses are known for their flexibility, innovation, and ability to drive economic growth. However, due to their size, they often face unique challenges and constraints, particularly in areas of financing, technology adoption, and market reach. This guide provides an in-depth look at what SMEs are, their defining characteristics, their role [...]

2024-11-04T06:25:04-04:00By |Small Business 101|

What is this website about?

Fireside chat with ChatGPT AI: What is this website about? : 601media.com 601MEDIA is a digital agency that has been operating since 1992. It specializes in helping businesses and entrepreneurs enhance their digital presence through a variety of services, including web development, content creation, SEO, SEM, video production, and graphic design. The company offers tools and strategies to support businesses in areas such as lead generation, business automation, and marketing, with a focus [...]

2024-11-04T05:58:42-04:00By |Fireside chats with AI|

What is the state of AI today?

Fireside chat with Claude AI: What is the state of AI today? As of my last update in April 2024, the state of AI has been rapidly evolving. Here's an overview of some key aspects:1. Large Language Models (LLMs): - Models like GPT-4, Claude (including the Claude 3 family), and others have demonstrated impressive capabilities in natural language processing, reasoning, and task completion. - These models are being used in various applications, from [...]

2024-11-04T05:36:46-04:00By |Fireside chats with AI|

What are SEO KPIs?

Fireside chat with an AI: What are SEO KPIs? SEO KPIs (Key Performance Indicators) are measurable values that demonstrate the effectiveness of SEO strategies in achieving business goals. These KPIs help assess how well your website is performing in terms of visibility, user engagement, and conversions. Here are some common SEO KPIs: Organic Traffic: Measures the number of visitors coming to your site via organic search results. This is a direct indicator of [...]

2024-11-04T05:24:36-04:00By |Fireside chats with AI|

LinkedIn posting policies and tips

Fireside chat with an AI: What is LinkedIn's character limit per post The maximum length for a text post on LinkedIn is 3,000 characters, including spaces and punctuation. This limit applies to status updates and posts created using the share box at the top of the LinkedIn homepage Summarize LinkedIn's posting policies LinkedIn's Professional Community Policies emphasize maintaining a safe, trustworthy, and professional environment. Members are expected to use their true identities, avoid harassment, and [...]

2024-11-04T05:22:31-04:00By |Fireside chats with AI|

Facebook posting policies and tips

Fireside chat with an AI: What is Facebook's character limit per post Facebook's character limit for regular posts is 63,206 characters. However, studies suggest that shorter posts tend to perform better, with an ideal length of around 50 characters or fewer. Summarize Facebook's posting policies Facebook’s policies prohibit content that includes nudity, hate speech, credible threats, violence, and fake profiles. Bullying, harassment, and spamming are not allowed. The platform also bans the private sale of [...]

2024-11-04T05:21:51-04:00By |Fireside chats with AI|

X posting policies and tips

Fireside chat with ChatGPT AI: What is X's character limit per post On X, for example, consider that each post has a limit of 280 characters; however, if you include an image, that doesn't count toward the limit. Summarize X's posting policies The X rules aim to maintain a safe, authentic, and respectful public conversation. Key policies include prohibitions against violence, harassment, hate speech, child exploitation, and sharing private or non-consensual content. It also [...]

2024-11-04T05:19:20-04:00By |Fireside chats with AI|

What is anti-design?

Fireside chat with an AI: What is anti-design? from Envato newsletter "Call it an aesthetic, a design style, or even a way of life—anti-design is making waves and taking social media by storm." Anti-design is a bold and unconventional approach to visual aesthetics that intentionally challenges traditional design principles. Rather than adhering to established rules like balance, symmetry, and clean lines, anti-design embraces chaos, asymmetry, and unpredictability. It's often characterized by clashing colors, [...]

2024-11-01T07:12:38-04:00By |Fireside chats with AI|

Browser based CRUD system

Fireside chat with ChatGPT AI: act as a database design and performance engineer expert; i am creating a browser based CRUD system for a small business Invoicing application; create the SQL schema for MySQL database with the most common elements used in a modern small business Invoicing application; For a small business invoicing application, the schema will include tables to manage clients, invoices, invoice items, payments, and products. This schema will cover the [...]

2024-10-31T06:29:00-04:00By |Fireside chats with AI|

Enable common file types caching in .htaccess

Fireside chat with an AI: how to enable caching for common file types in the .htaccess file Enabling caching for common file types in the .htaccess file can help speed up your website by instructing browsers to store files locally for a certain period. Here’s how you can enable caching for various file types in your .htaccess file. Open your .htaccess file (usually located in the root directory of your website). Add the [...]

2024-10-30T08:50:32-04:00By |Fireside chats with AI|

Do you fact-check?

Fireside chat with ChatGPT AI: Do you fact-check? Yes, I fact-check information using a combination of reliable sources, my extensive knowledge base, and browsing tools (when available) to provide accurate and up-to-date information. For current events or topics that require recent data, I use external resources to verify the information. However, for content outside the scope of my training or requiring more specialized insight, I would recommend consulting specific professionals or resources. What [...]

2024-10-29T10:37:14-04:00By |Fireside chats with AI|

What is Zapier?

What is Zapier? As businesses increasingly adopt automation tools, one platform stands out for simplifying workflows. This powerful tool enables users to automate tasks between various apps without coding knowledge. In todays article, we’ll dive into what it is, how it works, and why it's indispensable for businesses looking to streamline their operations and drive innovation. Table of Contents Introduction How Does Zapier Work? Triggers and Actions Popular Zap Templates Benefits of Using [...]

2024-10-28T06:11:28-04:00By |AI Automation|

Summary of The E-Myth Revisited

Summary of The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber Book Summary The main theme of The E-Myth Revisited is that most small businesses fail because they are founded on the flawed assumption that technical skill is enough to run a business. Gerber argues that successful businesses are built on systems and that entrepreneurs need to work on their businesses, not just [...]

2024-10-26T08:30:58-04:00By |Book Reviews|

Master Internal Website Linking

Master Internal Website Linking with AI Internal website linking is a cornerstone of effective SEO strategy. With the advent of artificial intelligence (AI), mastering internal linking has become more efficient and impactful. This article delves into how AI can revolutionize your internal linking strategy, boosting your website's performance in search engine rankings. Table of Contents Understanding Internal Linking What Is Internal Linking? Importance in SEO Challenges of Manual Internal Linking How AI Enhances [...]

2024-10-24T15:31:29-04:00By |AI in Business|

What is HTML 1?

Fireside chats with ChatGPT AI: What is HTML 1? HTML 1.0, released in 1993, was the first official version of the HyperText Markup Language (HTML), which is the standard language for creating and structuring content on the web. It was developed by Tim Berners-Lee and the World Wide Web Consortium (W3C). Here are some key points: Basic structure: Introduced the fundamental building blocks of web pages, including tags like <html>, <head>, <body>, <p>, [...]

2024-10-06T11:08:27-04:00By |Fireside chats with AI|

Build Website Silos

Build Website Silos with AI Website structure plays a pivotal role in enhancing search engine optimization (SEO) and user experience. One effective strategy is building content silos, which organize your website into well-defined sections. With the advent of Artificial Intelligence (AI), constructing these silos has become more efficient and insightful. This article explores how AI can revolutionize the way you build silos for your website. Table of Contents Understanding Website Silos What Are [...]

2024-10-04T15:04:31-04:00By |AI in Business|

Leverage AI to Connect

Leverage AI to Connect with Customers AI, or Artificial Intelligence, offers an unprecedented opportunity for brands to build stronger connections with their customers, delivering personalized, efficient, and scalable customer experiences. Whether through chatbots, predictive analytics, or AI-driven marketing campaigns, leveraging AI has become a necessity in innovation and technology management. Learn how AI technologies are transforming the customer experience, the key ways businesses can integrate AI into their customer interaction strategies, and the [...]

2024-10-04T14:25:42-04:00By |AI in Business|

Analyze Log File Traffic leveraging AI

Analyze Log File Traffic leveraging AI Organizations generate massive amounts of log file data from various sources like servers, applications, and network devices. Analyzing this data manually is not only impractical but also inefficient. Artificial Intelligence (AI) offers a transformative solution, enabling businesses to extract meaningful insights, detect anomalies, and enhance operational efficiency. Table of Contents Introduction Understanding Log Files Types of Log Files Challenges in Log File Analysis The Role of AI [...]

2024-10-23T10:16:40-04:00By |AI in Business|

What is Temperament-Based Selling?

What is Temperament-Based Selling? Temperament-Based Selling (TBS) is an innovative sales methodology that focuses on understanding the inherent personality traits, behaviors, and temperaments of potential clients to tailor communication and sales strategies. By recognizing the unique disposition of each prospect, sales professionals can build rapport, foster trust, and ultimately close more deals by appealing directly to the emotional and psychological preferences of the buyer. This approach diverges from traditional sales techniques, which often [...]

2024-10-04T15:01:59-04:00By |Small Business 101|

Business Idea Validation with AI

Leverage AI Business Idea Validation AI validating a business idea swiftly and effectively can mean the difference between success and failure. Artificial Intelligence (AI) has emerged as a powerhouse tool to assist entrepreneurs and innovators in this critical phase. By leveraging AI, businesses can analyze vast amounts of data, gain insights into market trends, and predict customer behavior with unprecedented accuracy. Table of Contents Understanding the Importance of Business Idea Validation The Traditional [...]

2024-10-04T14:22:38-04:00By |AI in Business|

Leveraging Cryptocurrency for Business

When Should a Business Consider Leveraging Cryptocurrency? Cryptocurrency has evolved from a niche concept into a global financial phenomenon, fundamentally changing how businesses interact with the digital economy. Companies leveraging cryptocurrency can potentially gain a competitive edge, but it’s essential to assess the strategic benefits and risks. This article explores when a business should consider adopting cryptocurrency as part of its financial strategy, analyzing use cases, industry insights, and expert opinions. Table of [...]

2024-10-18T07:09:28-04:00By |Small Business 101|

Clear Up Operational Drag

Clear Up Operational Drag on Your Business with AI Clear Up Operational drag, operational drag can act like an anchor, slowing down even the most promising businesses. Leveraging Artificial Intelligence (AI) is not just an option—it's a necessity. This article dives into how AI can streamline your operations, eliminate bottlenecks, and propel your business forward. Table of Contents Understanding Operational Drag What Causes Operational Inefficiencies The Role of AI in Business Operations AI-Powered [...]

2024-10-04T14:53:21-04:00By |AI in Business|

Customer Journey and Hyper-Personalization

The Rise of Hyper-Personalization: Tailoring Every Step of the Customer Journey in 2024 With AI and data-driven insights, businesses are now able to personalize interactions at unprecedented levels. Table of Contents Introduction Understanding Hyper-Personalization The Evolution from Personalization to Hyper-Personalization The Role of AI and Data-Driven Insights Artificial Intelligence in Customer Experience Data Analytics and Customer Behavior Implementing Hyper-Personalization in 2024 Strategies for Businesses Challenges and Solutions Case Studies: Success Stories The Future [...]

2024-10-16T07:37:27-04:00By |AI in Business|

How to Use Socratic Questioning in Your Studies

How to Use Socratic Questioning in Your Studies Socratic questioning, rooted in the teachings of the Greek philosopher Socrates, is a powerful method of deep learning and critical thinking. By encouraging active inquiry and self-reflection, this technique allows students to uncover assumptions, challenge biases, and cultivate a deeper understanding of their subject matter. In the fast-paced world of innovation and technology management, mastering the art of this questioning can be a game-changer for [...]

2024-10-04T14:31:31-04:00By |Creative Mindset|

Langchain Explained

In today's video article I will go over a wildly popular open-source framework. LangChain Explained: Advanced AI Workflows and Use Cases LangChain is an open-source framework that enables developers to build advanced applications integrating large language models (LLMs) with external tools, data sources, and workflows. This modular framework unlocks the power of LLMs by facilitating structured, multi-step workflows that leverage capabilities like memory retention, agent-based decisions, data integration, and more. https://www.youtube.com/watch?v=u7cjJdV82Zc Most Common [...]

2024-10-14T10:42:02-04:00By |AI in Business|

Scaling with AI

Scaling with AI: How Startups are Leveraging Artificial Intelligence to Compete with Giants Artificial Intelligence (AI) is no longer the exclusive domain of tech giants and corporations with vast resources. Today, startups are adopting AI at a faster rate, using its powerful capabilities to drive innovation, scale rapidly, and compete on equal footing with established industry players. In today's article, we will dive into the strategies startups are using to leverage AI, the [...]

2024-10-04T14:29:31-04:00By |AI in Business|

Artificial General Intelligence

Understanding AGI, Artificial General Intelligence? Artificial General Intelligence (AGI) is more than just a buzzword in the tech world—it's a concept that has the potential to revolutionize the way we interact with machines, disrupt industries, and reshape society. But what exactly is AGI, and how does it differ from the AI we use today? In this article, we will explore the nuances of AGI, its current state of development, the challenges it faces, [...]

2024-09-09T17:51:45-04:00By |AI in Business|