Hacking Growth Book Review
Book Summary Hacking Growth main theme of the book is the strategy and implementation of growth hacking, a process that prioritizes growth above all other business metrics. It explores how companies can leverage data, iterative testing, and customer insights to expedite growth. The authors, Sean Ellis and Morgan Brown, detail a systematic approach for startups and established companies to scale rapidly and achieve breakout success. Title, Author: Hacking Growth: How Today's Fastest-Growing Companies [...]